The Difference Is Perfection – It's A Difference You Can See® Hearts On Fire starts out with only the finest rough diamonds available. In fact, less than 1% of all gem-quality diamonds are selected to become a Hearts On Fire diamond. The rough diamond material is then passed along to a Master Diamond Cutter, who sets out to reveal the inner beauty and fire trapped within. A Hearts On Fire diamond takes four times longer to create than other diamonds, as it is painstakingly and precisely cut to the most exacting standards in the world. When finished, a Hearts On Fire diamond reflects 98% of the available light from the diamond to your eyes, revealing the fire of all the colors in the spectrum. The explosion of light emanating from each Hearts On Fire diamond makes them Back appear 15% larger than other diamonds of the same size. You've spent your lifetime searching for the perfect soul mate – should your diamond be anything less? The Hearts On Fire difference is perfection, and it's a difference you can see.